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Business objectives and stakeholders
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| Submitted: Tue Apr 05 2005
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Year 12 AS Business studies Business objectives and stakeholders Business Objectives * The objectives of a firm means the goals of the business i.e. what the business wants to achieve. * The objectives of business organisations will be shaped by the various stakeholders in the business. Those with the most influence will tend to set the objectives. * It is important for a business to have well defined objectives. These will help the business to be clear about what it wants to achieve. * For example, Mission Statements * These are descriptions of the overall aims of the business and its short term and long term objectives. * They tend to be aimed at all stakeholders and may be printed in the Annual Report and Accounts. * However, they often focus on meeting the needs of the customers, identifying the specific services to be provided. Survival There are 3 times when a business, regardless of their size and...
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