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Outline the main reasons why most companies pursue profit maximisation as their main business objective and explain how the following concepts can influence its achievementa) Price elasticity of demand (b) Income elasticity of demand (c) Labour productivi  

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1) Outline the main reasons why most companies pursue profit maximisation as their main business objective and explain how the following concepts can influence its achievement: (a) Price elasticity of demand (b) Income elasticity of demand (c) Labour productivity Profit is essential to all companies and this report will look at why they are needed and how they are affected by external and internal factors. This report will focus on four main topics. The first being profit maximisation. In this section this report will examine what profit is, what it is used for and how a company can maximise it. The second segment of the report will focus on price elasticity of demand. After reading this section it will be clear what price elasticity of demand is, how it affects products, how it effects total revenue and profit and what a company can do to use price elasticity of demand to maximise profits. The next...

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