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With reference to the local area, would the opening of a new fast food restaurant represent a sound business proposition?
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Business Studies Coursework Assignment: With reference to the local area, would the opening of a new fast food restaurant represent a sound business proposition? Preliminary information The aim of this assignment is to accertain whether a `fast food' restaurant would be a viable industry in the local area. I understand the term `fast food restaurant' as a business that provides short waiting times for food - usually lower than 5 minutes. Although this term encompasses many different types of business, the food is usually cheap relative to other `sit-down' restaurants and is used as a convenience stop rather than for very high quality food. The customer expects to be able to arrive, buy their desired choice of meal and have the choice of leaving with their purchase or staying temporarily to eat. The customer does not expect a high level of conversation and excepts that the staff are isolated with...
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