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To carry out some successful market research for a sports shop business and to find out what people think and want. To explain the term ‘marketing mix’ and relate to this to my chosen business which is a sports shop.  

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Marketing Strategies OBJECTIVES 1. To carry out some successful market research for a sports shop business and to find out what people think and want. 2. To explain the term 'marketing mix' and relate to this to my chosen business which is a sports shop. 3. Construct an action plan to put down the orders of my tasks. 4. Develop a questionnaire to record my market research findings. 5. To choose the most suitable method for a business to be successful, and in relation to my results. 6. Why marketing is important for a business to be successful , and in relation to my chosen business 7. Obtain some costing to realize the financial implications of running my business. Olympic Sports For this piece of coursework I have decided to choose the business 'Olympic Sports' 'Olympic Sports' is located in Stratford, East London. The store, which I own, sells sports clothes, sports equipment, sports accessories. The business will...

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