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The business I intend to study is BskyB (British Sky Broadcasting).
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Bibliography www.sky.co.uk Heinemann AVCE Advanced Business 2001 Census UNIT 1: BUSINESS AT WORK The business I intend to study is BskyB (British Sky Broadcasting). British Sky Broadcasting is a leading provider of sports, movies, entertainment and news - whose channels are received by over 10 million people in the UK and Ireland. The start of the first digital television service in the UK, Sky digital, this started a new era in British broadcasting, this remains the most comprehensive and fastest of any digital TV in the whole of Europe, attracting 5.9 million customers at the end of March 2002. Its ownership type is Public Limited Company and it's shares are currently available on the FTSE 100 The main benefits of this type of ownership to BskyB are:-> They can raise large amount of capital from share issue, which will create a fair amount of income for BSkyB.> Benefit from economies of scale, e.g. bulk buying, cheaper...
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