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Sundan Reduces Inventory Costs, Strengthens Operations Management Shenzhen Sundan (Chain-Store) Stock Co. Ltd (Sundan) is a consumer electronics goods retailer with 17 stores in Shenzhen and other cities in China's Guandong province. The company offers a wide range of goods from China and overseas such as computers, digital cameras, and cell phones. With competition intensifying in the retail electronics goods sector, Sundan realized it had to revamp its enterprise resource planning (ERP) system and modernize management practices. In addition to strengthening competitiveness, this would help the company introduce more efficient processes, reduce costs, and improve customer service. In November 2005, Sundan installed a range of Oracle's JD Edwards Enterprise One applications as the basis of its new business management platform. The system provided the company with an enterprise-wide view of operations and delivered sales data from retail stores to managers' desktops. Sundan also gained tighter control over financial, inventory, and supplier management. (Southern China...

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