AS and A Level: Business Studies: Case Studies and Analysis Coursework

Case Studies and Analysis: What Are These?

A case study is an analysis of a real-life situation or event. During A Level Business Studies you might conduct case studies on, e.g. Microsoft's balance sheet, or McDonald's move into salads and deli products.

Why Conduct Case Studies and Analysis?

As with any educational course, Business Studies A Level is taught both theoretically and practically. Case studies are an important element of practical study because they foster an understanding of how the theories you learn about play out in the real world.

What Will I Study?

Your analysis might encompass essay writing to evaluate the effectiveness of different business models or organisational structures. Your coursework and projects may also include case studies on companies' customer service approaches, market research or human resource and training philosophies.

Further Study After Case Studies and Analysis

Being able to examine and analyse applied situations is crucial to good performance in real business life. In many Degree topics, including business, you'll need to be able to conduct studies and evaluate the effectiveness of different approaches or models.

Where Can I Find Out More?

Qualifications and Curriculum Authority (QCA)

http://www.qca.org.uk/qca_4710.aspx

Oxford Cambridge and RSA Examinations (OCR)

http://www.ocr.org.uk/Data/publications/key_documents/AS_ALevel_GCE_Business_Studies_Specification.pdf