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* It must indicate to other road users which direction the cyclist is going. * It must be cheap to buy so it is affordable for the consumers. * It must be energy efficient and consumable parts widely available. * It must be durable and weather resistant so it resists climatic conditions. * It must be aesthetically pleasing and appeal to cyclists. * It must have a secure fit to the bike in case someone attempts to steal. * It must be compact to not hinder the cyclists when riding the bicycle. * It must have a control connected to the handlebars for easy activation. * It must be light in weight so it can be easily transported by the cyclists. * It must be fairly cheap to run so it doesn't cause any undue expense on the cyclist. ...

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